Mediakit 2025
Empowering Decision Makers
with high impact messages & distribution
“A magazine made by treasurers for treasurers”
There are 24 treasurer associations in Europe representing the continent’s largest countries, but only a few publish a magazine focusing specifically on treasury issues and organise 5 physical/digital conferences per year.
In this page, you will find all the information to establish a partnership with our association through our magazine and conferences.
François Masquelier
Chairman
Upcoming Events for 2025
21
January
New Year’s Cocktail
22
April
Spring
Conference
10
June
Treasury
Day
8
July
Summer Conference
7
October
Annual Conference
13
November
Tech
Day
9
December
Winter
Conference
Example of digital conference (for online viewers)
CONFERENCE PARTNERSHIP
• 1 speaking slot
at one of our 3 regular conferences
(Spring/Summer/Winter)
• 1 video wrap-up of your presentation
(Video delivered rights free)
• 1 interview
• 1 photoshoot
(6 HD photos delivered rights free)
• 2-page article in Treasurer Magazine
(Text delivered rights free)
• 1 full page ad in Treasurer Magazine
Total: 8k€ excl VAT
TECH DAY AND TREASURY DAY PARTNERSHIP
Included: Project management, branding, catering, invitations, reminder, follow-up
GOLD SPONSOR
• Your logo on the event branding
• 10m2 exhibition space
• 1 high table + 2 high chairs
(delivery, installation and clean-up)
• 1 speaking slot
• 1 video recording of your presentation
(Video delivered rights free)
• 1 video wrap-up of your presentation
(Video delivered rights free)
• up to 20 guests
• 2 pages in the “Treasurer” magazine
(June)
• 1 full-page ad in “Treasurer” magazine
(December)
• 1 interview
• 1 photoshoot
(12 royalty-free photos, examples below)
• Publication in our ATEL newsletter
(16,500 emails)
• Publication on François Masquelier LinkedIn account (24,400 connections)
Total: 12k€ excl VAT
SILVER SPONSOR
co-sponsor
• 6m2 exhibition space
• 1 high table + 2 high chairs
(delivery, installation and clean-up)
• up to 10 guests
• 1 video recording "Company's pitch"
(Video delivered rights free)
• 1 digital push on LinkedIn
• 2 pages in the “Treasurer” magazine
(June)
• 1 full-page ad in “Treasurer” magazine
(December)
• 1 interview
• 1 photoshoot
(12 royalty-free photos, examples below)
• Publication in our ATEL newsletter
(16,500 emails)
Total: 8k€ excl VAT
OPTIONS
• Tech Guide
- Talk Offer:
Question/Answer of 300 Words
Price: €500 excl VAT
- 1 full-page ad
Price: €2k excl VAT
• location: TV Monitor
- 1 TV Monitor + 1 stand base
(delivery, installation and clean-up)
Price: €900 excl VAT
Example of a physical conference
ANNUAL PARTNERSHIP
• Your logo all year long on www.atel.lu
at one of our 3 regular conferences
• 1 speaking slot
at the Annual Conference
• 1 video recording of your presentation
(Video delivered rights free)
• 1 video wrap-up
recorded on the day of the conference
• 1 interview
• 1 photoshoot
(6 HD photos delivered rights free)
• 2-page article in Treasurer Magazine
(Text delivered rights free)
• 1 full page ad in Treasurer Magazine
• 1 digital push on LinkedIn
• 1 digital push in our newsletter
Total: 12k€ excl VAT
PRIVATE EVENTS PACKAGE
GOLD
• Treasurer magazine (4 page article)
• Event (only sponsor)
Price: 10k€ excl VAT (instead of 12,5k€)
SILVER
• Treasurer magazine (2 page article)
• Event (co-sponsor)
Price: 7,5k€ excl VAT
MEDIA PACKAGE
• 1 interview
• 1 photoshoot
(12 royalty-free photos, examples below)
• 2 pages in the “Treasurer” magazine
(June)
• 1 video interview
• Publication in our ATEL newsletter
(16,500 emails)
• Publication on François' LinkedIn account (24,400 connections)
• 1 full-page ad in “Treasurer” magazine
(December)
Total: 5k€ excl VAT (instead of 10.5k€ - 30th Anniversary offer)
BRONZE PACKAGE :
-
Be on the map (Your company must be validated)
-
Have an active link to basic information filled by the client.
75€/month (Main map)
150€/month (Multiplayers)
(12 month basis)
SILVER PACKAGE :
-
Be on the map
-
Have an active link to basic information sent by the client
-
1 interview
-
1 video pitch (1mn)
-
Distribution of your interview and video pitch on the platform
-
Publication of your interview and video pitch on your company page
200€/month
(12 month basis)
Join the TreasuryMAP
Be part of this adventure and meet the players of the Treasury landscape
GOLD PACKAGE :
-
Be on the map
-
Have an active link to information provided by the client with our support.
-
1 interview
-
1 video pitch (1mn)
-
Distribution of your interview, video interview and video pitch on the platform
-
1 video interview
-
1 photoshoot
-
Publication of your interview and video pitch on your company page
-
Publication of your video interview and photoshoot (Mediapage+ newsletter)
350€/month
(12 month basis)
Treasurer magazine
We specialize in story-driven branding.
For us, a well-crafted article is far more impactful than traditional advertising.
We offer access to highly skilled photographers and journalists who can deliver your message with precision and creativity, helping to amplify your brand and accelerate your return on investment.
All content we provide is rights-free, allowing you to use our photos and articles across various platforms, including your website, brochures, and press releases.
Powerhouse Issues
ATEL's Style
-
Stunning features on luxurious choice of paper and layout.
-
Short texts of high quality (2300 characters or 450 words) to give our busy readers an enjoyable reading experience.
-
Beautiful illustrations and photos
Advertising Policy
Our customers are not allowed to advertise and publish an article in the same issue. However, a company can have an ad in a magazine and an article in another.
Example of an advertising page
FORMAT 190x270mm + 5mm bleed all around.
Ads specifications:
Texts submitted:
Texts size:
• Articles: 450 - 900 words:
with a catchy title, a short intro and 3 headlined paragraphs
• Articles: 450 - 600 words:
with a catchy title, a short intro and 3-4 questions/answers
Technical elements:
• Cover: 300g
• Inside pages: 150g
• Deadline to submit content: 20 days prior to printing
• Send by email (max 20MB): contact@360crossmedia.com
• For document larger than 20 MB you can use:
wetransfer, Dropbox, a FTP address or send files on a USB
• Accepted files:
Indesign - Photoshop - Illustrator - Acrobat
• PDF, TIFF and EPS: High resolution - 300 dpi, print quality CMJN
• Page format:
200 x 280mm + 5mm bleed
• Saves images:
TIFF / EPS Mac 8 bits in CMNJ
Editorial Calendar
Treasurer Magazine#113 (December)
Deadline for confirmation:
#113: November 15th
Deadline to submit content:
#114: May 30th
#115: November 15th
Topics:
• Balancing Treasury risk
• Cyber risks
• ESG
• Underskilled Treasury resources
• Open Banking and neo-banks
• How to make your treasury team up-to-skill
• ESG financing
• Embracing technological disruptions
• Finance function digitisation
• How to align Treasury function with treasury technology evolution
• FX management & increasing cost of hedging
• What are the Fintechs' solutions to be adopted
Treasurer of the future
• Neo-banks and banking evolution
• Future of banking: API's and open banking
• Bank connectivity: a must for sustainability of bank relationship
• Tools of the future
• FX volatility
• Negative interest rates
• Regtech
•The future of Banking - new strategies
• What has Covid changed for Treasurers
• e-Payment connectivity for full paperless processing (eBAM) and outsourcing
• Best treasury practices
and also:
-
Financial Highlights
-
Interviews
-
Covid impact
-
KPIs and Dashboarding in Treasury
-
The Financial Risk Observatory
-
New: Financial analysis of international companies
-
Life beyond numbers
-
Fintech corner
-
Luxembourg: a comprehensive offer of corporate finance services
-
Geopolitical risks – impacts on treasury
-
Enterprise Risk Management, next step to widen treasury scope
Price List
ARTICLES
-
S: 1 full-page Article (Photo and text delivered by the client): 2.5k€
-
L: 2 pages Article with interview & photoshoot: 3.5k€
-
XL: 4 pages Article with interview & photoshoot: 5k€
ADS
-
S: 1 page Ad: 3k€
-
M: Inside cover Ad: 4k€
-
L: Double page Ad: 5k€
-
XL: Back cover Ad: 6k€
VIDEOS PACKAGE
-
Silver: Magazine (2 page article) + 1 video interview: 5k€
-
Gold: Magazine (2 page article) + 1 video workshop ( 6 videos in 3 hours): 7,5k€
ARTICLE+AD PACKAGE
-
Gold: Double page ad + 4 page article (in the next issue): 8,5k€ (Instead of 10k€)
-
Silver: 1 page ad + 2 pages article with interview & photo (next issue): 5,85k€ (Instead of 6,5k€)
WHITE PAPER
Together with our partner, 360Crossmedia, ATEL is able to propose a white paper, produced in 1 day, in your company including.
-
An interview
-
A video recording of your interview
-
2 pages in the the magazine "Treasurer"
-
The delivery of a white paper: Download here an example.
-
The distribution to all ATEL members and friends (5k contacts)
-
A digital push on Linkedin (14k+ qualified treasury contacts ATEL, EACT, Eurofinance, AFTE, ATEB, VDT)
Price: 8k€
MARKET SURVEY
-
10 questions sent to a minimum of 150 international corporate treasurers.
-
Preparation of the Market Survey (12 pages)
-
Video recording of a wrap-up of the Market Survey
-
2 pages in the the magazine "Treasurer"
-
The distribution to all ATEL members and friends (5k contacts)
-
A digital push on Linkedin (24,4k+ qualified treasury contacts ATEL, EACT, Eurofinance, AFTE, ATEB, VDT)
Price: 8k€
ATEL CUSTOM NEWSLETTER
This offer is only accessible to companies booking an interview in Treasurer magazine.
Newsletter with:
-
1 interview (prepared for Treasurer)
-
1 video interview (recorded in our Studio in Luxembourg)
-
1 analysis by François Masquelier
-
1 survey focused on the topic of the interview
The results of the survey are published in the next ATEL newsletter.
Price: 3k€
THOUGHT LEADERSHIP ROUND TABLE
-
ATEL invites 6-8 decision makers around a specific theme
-
François Masquelier leads the conversation
-
The outcome is published in a 6 page "Thought Leadership" feature with 10 photos and
-
The transcription of the discussion
-
Lunch included
Price: 8k€ including your logo and a full page ad.
-
A training centre including a platform and a video studio
-
Sponsoring of a Module of 20 videos (examples: Payments, TMS trends, etc...)
Price including the scripting, recording and branding with your logo: 7.5k€ (instead of 10k)
*All texts and photos produced by 360Crossmedia are delivered rights free to the client, who can reuse them as a press release, on social networks, on the internet or for any internal use.
Contact Jerome to receive your custom offer
General Conditions of Sale
General
-
The general conditions below are the only ones applicable to all contracts where BGS Crossmedia Sarl is acting as the vendor, unless specifically agreed otherwise in writing by BGS Crossmedia Sarl. Therefore by agreeing to enter into a contract with BGS Crossmedia Sarl, the client is expressly agreeing to comply with these conditions and undertakes not to use its own or any other conditions, whether general or particular, printed or otherwise, unless they have been agreed in writing by BGS Crossmedia Sarl.
Prices
-
Prices are always stated excluding VAT, unless stated otherwise.
-
The prices and terms in quotes are not binding on the vendor. Any order is only binding on the vendor after the latter has confirmed it in writing. Sending the invoice may replace the vendor’s written acceptance.
-
Any quote shall only be valid for one month, unless specified otherwise by the vendor.
Payment
-
Upon placing an order, the purchaser shall make a payment on account of 50%. A small payment merely constitutes a temporary tolerance and in no way changes the duty to make a payment on account of 50%.
-
Our invoices are payable within eight days. Any invoice not settled on the agreed due date shall automatically incur delay interest at a rate three points above the statutory rate, from the due date until payment in full. Any delay in payment shall result in the cancellation of any agreed reductions.
ATEL STUDIO
Treasurer Magazine
Take advantage of the new ATEL STUDIO and boost your communication.
The experts of ATEL team up with 360Crossmedia to empower our members with state of the art communication solutions at a special rate.
Contact Jerome to receive your custom offer: contact@360Crossmedia.com
Videos
More information here
Content Creation
More information here
Training
More information here